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FOR IMMEDIATE RELEASECommunity Partnership

Third Annual Coffee Collaboration Supports SparkPoint’s New Resilience Hub

Community invited to celebrate the release of Common Ground Resilience Roast on July 31 at Pisgah Coffee Roasters

BREVARD, N.C.
Common Ground Resilience Roast package artwork featuring SparkPoint’s planned Resilience Hub at sunset.
Common Ground Resilience Roast is the third annual coffee collaboration between SparkPoint and Pisgah Coffee Roasters. Pisgah Coffee Roasters will donate 50% of all profits from August sales to support the continued development of SparkPoint’s new Resilience Hub.
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Press release

BREVARD, N.C. — SparkPoint and Pisgah Coffee Roasters are inviting the community to celebrate the release of Common Ground Resilience Roast, the third annual coffee collaboration between the two organizations. This year’s limited-edition roast will help support the continued development of SparkPoint’s new Resilience Hub, a space designed to strengthen community connections and collaboration across Transylvania County.

The community is invited to join SparkPoint and Pisgah Coffee Roasters for the official coffee release on Friday, July 31, from 5:00–7:00 p.m. at Pisgah Coffee Roasters, 6283 Asheville Highway in Pisgah Forest. Guests will have the opportunity to sample the new roast, purchase bags of Common Ground Resilience Roast, learn more about the vision for the Resilience Hub, and connect with neighbors, partners, and supporters.

This marks the third annual community-inspired coffee release from SparkPoint and Pisgah Coffee Roasters. The partnership began in 2023 and returned in 2024. After a pause in 2025, when Hurricane Helene response and recovery called both organizations to other priorities, the collaboration returns with a new focus on investing in a shared vision for the future. Previous releases honored local leaders who have made a lasting impact on Transylvania County, including Pipin’ Hot Blend, celebrating Dr. Ora Wells, and The Mayor’s Daily Grind, honoring Brevard Mayor Maureen Copelof.

Throughout August, Pisgah Coffee Roasters will donate 50% of all profits from Common Ground Resilience Roast sales to SparkPoint. Funds raised through the promotion will help complete SparkPoint’s new Resilience Hub—a welcoming community resource center designed to connect people with services, inspire volunteerism, convene organizations around shared challenges, and create opportunities for collaboration and innovation throughout the region.

“SparkPoint is really in the business of creating opportunities for people to come together. Sometimes that’s around a community issue, sometimes it’s around a story, and sometimes it’s over a cup of coffee. We believe communities become stronger when it’s easier for people to know one another, trust one another, and work together. The Resilience Hub is being designed around that idea: a place where people can find resources, discover ways to get involved, and where organizations can build stronger partnerships together. We’re grateful to Pisgah Coffee Roasters for helping us bring that vision to life through the Common Ground Resilience Roast. It’s a reminder that something as simple as sharing a cup of coffee can help build the relationships that make a community more resilient.”

Jeff Bannister
Marketing & Communications Manager, SparkPoint

The Resilience Hub represents SparkPoint’s next chapter as a connector and convener for Transylvania County. Building on lessons learned through community storytelling, disaster recovery, and collaborative initiatives, the Hub will provide a permanent home for programs that strengthen the county’s social infrastructure—helping neighbors, nonprofits, healthcare providers, businesses, and local governments work together to address community challenges and seize new opportunities.

Common Ground Resilience Roast will be available in limited quantities while supplies last.

Community Coffee Release Celebration

Date & time

Friday, July 31, 2026
5:00–7:00 p.m.

Location

Pisgah Coffee Roasters
6283 Asheville Highway
Pisgah Forest, NC 28768
View Facebook event

Three collaborations, one growing commitment

The annual coffee collaboration has evolved from celebrating local leadership to investing in a shared place for connection and resilience.

  1. Pipin’ Hot Blend package artwork honoring Dr. Ora Wells with colorful mountain and bagpipe imagery.

    2023

    Pipin’ Hot Blend

    Honoring Dr. Ora Wells

  2. The Mayor’s Daily Grind package artwork featuring multiple images of Brevard Mayor Maureen Copelof in a downtown scene.

    2024

    The Mayor’s Daily Grind

    Honoring Mayor Maureen Copelof

  3. Common Ground Resilience Roast package artwork featuring SparkPoint’s planned Resilience Hub at sunset.

    2026

    Common Ground Resilience Roast

    Supporting SparkPoint’s Resilience Hub

Publication-ready media

Download the original supplied files. Captions and usage notes are included with each asset and in the media kit.

Common Ground Resilience Roast package artwork featuring SparkPoint’s planned Resilience Hub at sunset.

Common Ground Resilience Roast

WebP

Common Ground Resilience Roast is the third annual coffee collaboration between SparkPoint and Pisgah Coffee Roasters. Pisgah Coffee Roasters will donate 50% of all profits from August sales to support the continued development of SparkPoint’s new Resilience Hub.

Provided for editorial coverage of the Common Ground Resilience Roast release.

Download image
Common Ground Resilience Roast promotional graphic with coffee beans, both partner logos, the package, and July 31 release details.

Common Ground release announcement

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Promotional announcement for the SparkPoint and Pisgah Coffee Roasters Common Ground Resilience Roast, showing the coffee package and the July 31 release celebration details.

Partner-created promotional graphic supplied for editorial and social coverage of the release.

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Pipin’ Hot Blend package artwork honoring Dr. Ora Wells with colorful mountain and bagpipe imagery.

Pipin’ Hot Blend

WebP

The 2023 Pipin’ Hot Blend honored SparkPoint Board President Dr. Ora Wells as part of the first annual collaboration between SparkPoint and Pisgah Coffee Roasters.

Provided for editorial coverage of the SparkPoint and Pisgah Coffee Roasters partnership history.

Download image
The Mayor’s Daily Grind package artwork featuring multiple images of Brevard Mayor Maureen Copelof in a downtown scene.

The Mayor’s Daily Grind

WebP

The 2024 Mayor’s Daily Grind honored Brevard Mayor and SparkPoint board member Maureen Copelof during the second annual SparkPoint and Pisgah Coffee Roasters collaboration.

Provided for editorial coverage of the SparkPoint and Pisgah Coffee Roasters partnership history.

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Conceptual evening rendering of a brick SparkPoint Resilience Hub building with illuminated signage and people meeting inside.

SparkPoint Resilience Hub conceptual rendering

WebP

Conceptual rendering of SparkPoint’s planned Resilience Hub, a community resource center designed to connect residents with resources, volunteer opportunities, and collaborative community programs.

Conceptual rendering shown for illustrative purposes only. Final design, features, and layout are subject to change based on funding availability and project development.

Download image

About SparkPoint

SparkPoint is a nonprofit organization serving Transylvania County by strengthening the relationships that help communities thrive. Through storytelling, collaboration, community engagement, and innovative programs, SparkPoint connects people with resources, supports partnerships across sectors, and creates opportunities for neighbors and organizations to work together toward a stronger, more resilient future.